Tour,Travel and Hospitality

     Facebook is one of the most popular social media platforms used by businesses to reach out to their target audience. It is an effective tool for digital marketing, especially for the hospitality industry. Hotels can use Facebook to connect with potential customers, build brand awareness, and...

     Online Travel Agencies (OTAs) have become a dominant force in the travel industry, making it increasingly challenging for traditional travel businesses to compete. However, there are several ways in which these businesses can compete effectively with OTAs. Here are seven strategies that trav...

  Creating promoters for your hotel's brand is an essential component of a successful marketing strategy. A promoter is a satisfied customer who not only recommends your hotel to others but also actively promotes it through word-of-mouth, social media, or other channels. These recommendations are ...

     The hospitality industry is highly competitive and constantly evolving, making it essential for hotels to develop an effective digital marketing strategy that can keep up with the changing landscape. consequently, Digital marketing is a complex and ever-changing field that requires careful p...

    Sizing the value of group business is a critical aspect of the hospitality industry, as group bookings can significantly impact a hotel's revenue and profitability. It helps hoteliers to determine the potential revenue that can be generated from a particular group booking. This process involve...